We Collect Personal Information

Effective: April 17, 2020

Last Updated: April 17, 2020

To help you understand our data collection and sharing practices, we have identified below the categories of personal information we collect and explained how such information may be used.

Additional details about our data collection and sharing practices can be viewed by accessing our Privacy Policy.

Type of Personal Information	Purpose(s) for Which We Use This Information
Name and Contact Information (including your first name, middle name, last name, alias, title, user ID, email address, email communication preferences, postal address, phone number, etc.)	To fulfill orders and deliver your purchases To send you order updates through email and text messages To send you marketing information on products with your permission To show you relevant ads while you are browsing the web or using social media To contact you in order to obtain information about your product preferences and how we can improve our products, services, and business To detect and prevent fraud against you and/or us
Birthdate and Age	To detect and prevent fraud against you and/or us
Payment Information (including credit and debit card information);	To fulfill orders and provide refunds To detect and prevent fraud against you and/or us
Purchase History and Products Viewed or Considered	To provide you with appropriate products, recommendations, and updates To help you find relevant products more quickly To provide customer service and support
Customer Reviews	To provide you with appropriate products, recommendations, and updates To provide customer service and support To improve our products, services, and business
Device and Usage Information (such as geolocation data, IP addresses, etc.)	To make it easier for you to log into our website and apps To deliver products to you To provide you with appropriate products, recommendations, and updates To help you find relevant products more quickly To show you relevant ads while you are browsing the web or using social media To improve our website and apps, set default options, and provide you with a better shopping experience To protect the security of our website and apps To detect and prevent fraud against you and/or us
Communications Sent to Us by Phone, Email, Mail, Text, Fax, or Online Chat	To provide you with appropriate products, recommendations, and updates To learn how we can improve our products, services, and business To provide customer service and support To provide training to our staff
Email Engagement Activity and Advertising Interactions	To show you relevant ads while you are browsing the web or using social media To provide you with appropriate products, recommendations, and updates To learn how we can improve our products, business, and website
Responses to Surveys, Competitions, Promotions, and Sweepstakes	To learn how we can improve our products, services, and business To provide you with opportunities to win prizes
Social Media Login Information	To register you for an account with us To make it easier for you to log into our website and apps To help you connect and share content with your friends and followers To provide you with appropriate products, recommendations, and updates To help you find relevant products more quickly To send you marketing information on products with your permission
Information From Cookies, Pixels, Web Beacons, HTTP Referrers, and Other Tracking Technologies	To make it easier for you to log into our website and apps To provide you with appropriate products, recommendations, and updates To help you find relevant products more quickly To show you relevant ads while you are browsing the web or using social media To improve our website, set default options, and provide you with a better shopping experience To protect the security of our website To detect and prevent fraud against you and/or us
Website Analytics Information	To provide you with appropriate products, recommendations, and updates To help you find relevant products more quickly To show you relevant ads while you are browsing the web or using social media To improve our website and apps, set default options, and provide you with a better shopping experience To protect the security of our website and apps To detect and prevent fraud against you and/or us
Inferences About You	To provide you with appropriate products, recommendations, and updates To help you find relevant products more quickly To show you relevant ads while you are browsing the web or using social media To improve our products, services, and business To protect the security of our website To detect and prevent fraud against you and/or us
Publicly Available Information	Any Purpose